The COVID-19 pandemic has dominated much of our lives here in Western New York throughout 2020. It is easy to scroll through the news and find a litany of things that perk up the collective seasonal depression, but more prudent, are the stories of our resiliency and...
LinkedIn recently got into a bit of trouble for errors in measurement in their video advertising. It sounds technical, but simply put, LinkedIn was charging advertisers for videos viewed when the consumer who supposedly viewed them, did not, or the video was not...
Business as usual is a phrase many, if not all of us long for lately. When ostensibly everything short of gas stations and grocery stores shut down, we were all caught off guard and flat footed. If you owned a business, fear was probably all that you felt. If you own...
The Sherman Act was written into law in 1890 under President Harrison. Broadly speaking, the law was enacted to allow The U.S. Department of Justice to bring suits against businesses and companies that have allegedly become monopolies within their markets. In the late...
You don’t need to be a cord cutter to have attempted to illegally stream a professional sports event. With all the various nights of network, primetime, cable televised events, you’re bound to have realized you don’t get ESPN on Spectrum or TNT on...
“Google CEO Sundar Pichai” by thekenyeung is licensed under CC BY-ND 2.0 The ban on face mask advertising on the Google Network comes amid rising tide of false claims and advertisers looking to cash in on human suffering. Advertising can be ugly, but as...