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LinkedIn MessedUp

LinkedIn MessedUp

by Brent Millet | Nov 20, 2020 | Advertising, Buffalo SEO Agency, Content Marketing, Digital Marketing, Paid Ad Strategy, Search Engine Optimization, Video

LinkedIn recently got into a bit of trouble for errors in measurement in their video advertising. It sounds technical, but simply put, LinkedIn was charging advertisers for videos viewed when the consumer who supposedly viewed them, did not, or the video was not...
Do The Pandemic Pivot | Surviving the Pandemic in Business

Do The Pandemic Pivot | Surviving the Pandemic in Business

by Brent Millet | Nov 6, 2020 | Advertising, Buffalo SEO Agency, Content Marketing, Design, Digital Marketing, General, News, Search Engine Optimization, Social Media

Business as usual is a phrase many, if not all of us long for lately. When ostensibly everything short of gas stations and grocery stores shut down, we were all caught off guard and flat footed. If you owned a business, fear was probably all that you felt. If you own...
ALPHABETical Order- How Google’s Monopoly on Search Ads Affects You

ALPHABETical Order- How Google’s Monopoly on Search Ads Affects You

by Brent Millet | Oct 26, 2020 | Advertising, Content Marketing, Digital Marketing, Google Ads, Paid Ad Strategy, Search Engine Optimization

The Sherman Act was written into law in 1890 under President Harrison. Broadly speaking, the law was enacted to allow The U.S. Department of Justice to bring suits against businesses and companies that have allegedly become monopolies within their markets. In the late...
Cantenna Hits Miller Lite Ad Demographic Perfectly

Cantenna Hits Miller Lite Ad Demographic Perfectly

by Bean Media | Sep 28, 2020 | Advertising, Content Marketing, Effective Design Discussion, Video

You don’t need to be a cord cutter to have attempted to illegally stream a professional sports event. With all the various nights of network, primetime, cable televised events, you’re bound to have realized you don’t get ESPN on Spectrum or TNT on...
What Mr. Bean on Facebook Means for Business in 2020

What Mr. Bean on Facebook Means for Business in 2020

by Bean Media | Aug 4, 2020 | Content Marketing

We’ve spoken on the blog before about how music from 30 years ago can be repackaged and rebranded in a new way for today’s user in 2020. Sure… we might be a little nerdy for even spending time to talk about Bob Seger and Mr. Bean on a digital marketing blog....

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