An Intern’s Intro to Organic Search Engine Marketing Hi! My name is Khalil Gordon and I am a senior at Canisius College majoring in Integrated Marketing Communication. While I did not come into college thinking I would end up in this field, I have since come to fall...
Search Engine Optimization is constantly changing, and it’s set to continue down that path even more. SEO changes are mostly based on the whims of Google, which leads to people asking every year if SEO is still relevant. The answer is yes, and it’s likely to...
Ask any marketing company how to build content and you might get a different answer from every one. The fact of the matter is we are all playing the Google game. There are many best practices when it comes to writing for SEO. Search engine optimization helps you...