LinkedIn recently got into a bit of trouble for errors in measurement in their video advertising. It sounds technical, but simply put, LinkedIn was charging advertisers for videos viewed when the consumer who supposedly viewed them, did not, or the video was not...
Business as usual is a phrase many, if not all of us long for lately. When ostensibly everything short of gas stations and grocery stores shut down, we were all caught off guard and flat footed. If you owned a business, fear was probably all that you felt. If you own...
The Sherman Act was written into law in 1890 under President Harrison. Broadly speaking, the law was enacted to allow The U.S. Department of Justice to bring suits against businesses and companies that have allegedly become monopolies within their markets. In the late...
We’ve watched trends in marketing through years of providing professional digital marketing services for clients of all walks of life. Search Engine Optimization has always been a big part of what we do. When we began building websites for companies around Western New...
Google Search Console, Like Riding a Bike Right? Wrong. Google really knows how to keep digital marketers on their toes. If you stepped away from working hands-on with Google services for a a year–hell, even a month– your return would be something like the...
Hey! This is Alexis writing on behalf of Bean Media Productions. This week I am taking over our social media with the #SocialMediaMegaphone. I decided to dive deeper into Google this week and do a little bit of research on the largest search engine. Here’s my take on...